By: Jess Bell A quick overview of what your Instagram analytics mean. In today’s world, social media is emerging as a helpful tool for businesses and advertisers to gain exposure for their products. Instagram, an app that many users use to post pictures of different parts of their lives, has become a great platform for personal interests to combine with business. In 2016, Instagram launched numerous tools for businesses, and the opportunity to access insights on an Instagram post. These tools allowed a look into different aspects of a profile, and made it easier to gauge levels of engagement, audience demographics, and which posts were the most successful. These new business tools can be broken down into three categories:
Overall, these tools are useful to measure the overall engagement with a user’s profile as well as an interesting way to compare the week before versus the current time period. This can be helpful for businesses to gauge interaction with their profile and, particularly in the audience, what sort of posts they may want to be putting out.
0 Comments
Leave a Reply. |
Categories
All
Archives
November 2021
|