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all things analytics

Documentary Review: Coded Bias

4/26/2021

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By: Anna Cave

If you’re interested in data and social justice, this one’s for you.

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A Basic Overview of How Social Media Personalizes Ads

4/19/2021

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By: Patrick Keenaghan

Have you ever been scrolling through a social media app and come across an advertisement that is promoting exactly what you would be interested in?

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How does TikTok's Algorithm Work?

4/14/2021

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By: Becca Chase

Knowing how it works might just get you TikTok famous.

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Using Media Analytics to Build Your Resume

4/12/2021

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By: Abbey Ruark

Some of the top skills to master to put you ahead of the competition.

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Why Audience Behavior is Important to Segmentation

4/7/2021

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By: Morgan Troxler

Understanding what motivates your audience is key to segmentation.

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The Role of Media Analytics in Social Justice Movements

4/5/2021

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By: Sadie McCullough

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During this unprecedented time in the world, we have had a new perspective on social media.

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